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Promoting Your Accreditation

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If you need assistance or further information, please contact the Accreditation Association marketing department at 847/853.6060.

Ambulatory health care organizations accredited by the Accreditation Association, take pride in their achievement and work hard to communicate the meaning and significance of accreditation to their most valuable contacts-current and potential patients, third-party payors, insurance companies, managed care companies, and other health care organizations.

As health care costs rise and quality of care increasingly becomes a public and professional concern, it is important to provide information to patients that will be useful in their selection of appropriate and cost-effective health care services.

To support the communications efforts, of accredited organizations, the Accreditation Association has prepared the following:

» a list of suggested communications activities
» guidelines for preparing a news release
» a sample news release and sample announcement letter

These documents are intended to act as guidelines for organizations to use when customizing their approach. Tailoring marketing activities and materials to meet an organization's specific needs will greatly enhance their effectiveness. For assistance or further information, please contact the Accreditation Association marketing department at 847/853.6060.

 

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